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The agency was formed when I departed IBM after 10yrs of UX, PM, and other various  titles. I had intended to begin a semi-second carrier as a Change Agent for companies entering digital in a meaningful way, and as a UX Consultant with an emphasis on Social Media. After just a few months out of IBM I took on a 1yr stint with a local digital marketing agency as “Associate Director of Experience Planning”, during that 1yr is when I realized how important working in the technology field on a truly global scale, and having my contributions truly impact “the greater good”. So, I chose to return to IBM, though this time as a Contractor.

Being an avid photographer throughout my life, I’ve been slowly directing my focus more and more on developing my photography skills and portfolio, hoping one day I can make a transition from UX, Business Process and Technology Geek, to Photographer and Technology Geek, even if it’s in 20yrs or so. That said,  I’m always looking to network with others who share in photo and Mac geekdom so if you would like to connect please feel free to check out my full professional bio on LinkedIn and connect with me.

So that brings us to the evolution of this, my company site and its evolution into more of a playground of sorts. You will see some of my more professional side here, my availability (working on this feature currently) but also a lot of experimentation, with photography, technology, and links to my many other sorted affairs in the digital world.

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